Next Generation Deodorant
As seen on Dragons' Den. The sustainable deodorant backed by science. Try the UK's highest rated natural deodorant.
Reasons to be Fussy
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Natural ingredient
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24hr protection
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Vegan & Cruelty-free
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Backed by science
As seen in
Loved By All
The Dragons
In February 2022, Matt appeared on BBC Ones’s Dragons’ Den. Their pitch was well received and they received offers by Deborah Meaden and Peter Jones. You can relive that moment by watching our clip!
build your starter park
build your starter park
How it works
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1
Choose your case
Which eye-popping colour are you?
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2
Pick your scent
Choose your favourite refill scents
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3
One-time Purchase or Subscribe
Choose the plan that suits your pits.
Build your starter pack
Build your starter pack
Find us instore
Backed by science Made by nature
Our probiotic deodorant neutralises odour-causing bacteria and is full of premium natural ingredients that care for your skin as well as the planet.
SHOP NOW
SHOP NOW